FM Technical Profile: WXBM

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Station Name:
Your Country Station WXBM
Frequency:
102.7
Format:
Contemporary Country
Transmitter Location:
[map] [street view] South of Patterson Road, south of I-10 exit 53.  Co-located with WPMI-DT, WSRE-DT, WDPM-DT and WMPV-DT; FM stations WMEZ, WRGV and WTKX.
AUX: [map] [street view] West of Gonzalez, Florida, near the intersection of Muscogee Road, Jack Branch Road and CR-97.
Power (ERP):
100,000
Antenna:
Omnidirectional
Antenna HAAT:
1601 feet
Other Information:
60 dBu protected contour map, from the FCC.
:
PS-
NASH FM - 102.7
PS-(song/artist) NASH FM
Time-
Present
Text-
NASH FM 102.7
Text-(song/artist) NASH FM
PTY-
Country
PI-
WXBM-FM
AUX:
33.6 kW @ 528 feet HAAT. 60 dBu protected contour map, from the FCC.

More Information:
[FCC]
[FCCdata]
[Radio-Locator]
[Wikipedia]
[Facebook]
[Picture] Image showing the RDS text decoded by a Sony Bluetooth portable headset, showing the Radio Text field.

[Studio] Street View imagery of the Cumulus Pensacola stations' studios off Marcus Pointe Boulevard in the Brent community.
Owner:
Cumulus
History:
Was originally on 102.3 as a class A offshoot of WEBY AM in Milton, a suburb of Pensacola. It ran 3 kW at 145 feet early on.  Moved to 102.7 to become a class C facility in the mid 70's, with 100 kW from 500 feet.  Around the time the FM upgraded, WEBY/WXBM owner Mapoles Broadcasting lost the license to the AM due to violating the equal time provisions of the FCC rulebook. 

Moved to a taller tower in Baldwin County in 1986.  In 1992 the station was transferred to June Broadcasting, Inc., and in later it wound up in the hands of Albany Broadcasting Company of New York state, which later became Pamal Broadcasting. 

Has always been country since it's inception in the 60's. Now a Pensacola market ratings leader.
 
In May 2012 it was announced that longtime owner Pamal had agreed to sell their Pensacola cluster, WXBM and WMEZ, to Cumulus.  These were the last stations Pamal owned in Florida and marked their exit from the state.
 
As part of a nationwide marketing push, Cumulus flipped WXBM to their Nash FM branding on 3 February 2014. After a short time, the local hosts were mostly let go.

In March 2020, the station reverted to just using its call letters, with the slogan, "Your Country Station".