FM Technical Profile: WWON-FM

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Station Name:
Big Oldies 100.7 FM
Transmitter Location:
[map] [street view] On the north side of Kilburn Hollow Road near where it intersects C. E. Jones Drive, southeast of Waynesboro, about a mile east of Main Street.
Power (ERP):
6 kW
Antenna HAAT:
308 feet
Other Information:
60 dBu protected contour map, from the FCC.
More Information:
Jukebox Media, LLC
This station dates back to 2007 as an allocation for Waynesboro on 101.3 MHz.  An original construction permit was issued in October 2008 to Memphis doctor and station owner George S. Flinn, Jr.  The allocation was changed to 100.7 MHz and was originally to be a class C3 at 25 kW, but Flinn was unable to get the station built in time and had to file an "emergency" permit change to just 100 watts to get the station on before the deadline passed.  The station just barely made it on the air in October 2011 under the WMBZ calls.  The format at debut may have been Adult Album Alternative as "The Pig".  The station filed to go silent just one year after commencing operation, and likely remained silent until it was sold to Jukebox Media in January 2014 for $200,000.  Jukebox owns WWON (AM) in Waynesboro, and put its oldies format and calls on this station when it returned to the air that year.  In October 2015 the station announced it had completed an upgrade to 6 kW (a full class A now) and coverage now reaches the upper parts of Lauderdale County in Alabama as well as parts of northeast Mississippi.

In the spring of 2020, it was learned that the station broke off simulcasting WWON AM in Waynesboro.  That station had picked up a translator and re-launched as Classic Country "Big Country 92.7", leaving the oldies to WWON-FM.