AM Technical Profile: WVGG
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view] Northwest of town off Dottie Street at MS-198 (Main
Street) in Lucedale.
- Power (ERP):
only: 5 kW
- Days only: 1
- 0.5 mV/m Daytime
Groundwave Service Contour
from the FCC's Public Files
Google Street View of the studio and tower.
- Owned By:
- JDL Corportation
- This station dates back
to 1960, signed on by Tri-County Broadcasters as WHHT, a 1 kW
daytimer. It later got an upgrade to 5 kW. In 1968, the
station was acquired by Allen Broadcasting, who changed the calls to
WVGG. Under Allen Broadcasting, the station ran country music
for years and years. The AM spawned an FM in 1990,
WRBE-FM. The stations were sold to JDL Corporation in 1998 for
$220,000, along with FM sister station WRBE. JDL at the time
also owned WPMO in Pascagoula.
From 2011 to 2016, the station aired a news/talk format as part of a
simulcast with WPMO. After that ended, the station went back to
its long-time country format.
As of late March 2018, it appears the station has moved to a liner and
jock-free rock format, mixing classic rock and harder 80's rock.