FM Technical Profile: WRSA
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- Station Name:
- Mix 96.9
- AC/Variety Hits
Due south of Redstone Arsenal in Morgan County. West of US-231 along
Telephone Tower Road, off Apple Grove Road.
- Power (ERP):
- 100 kW
- Antenna HAAT:
- 1,010 feet
- 60 dBu protected
map, from the FCC.
MIX 96.9 Time-[?] Text-MIX 96.9 (song) / (artist) PTY-[?]
- How's the
- This is one of
the market's better signals. Strong all over the immediate
Huntsville area and listenable in Florence and Lawrenceburg, TN.
Image of the radio's text display on an Insignia HD portable radio.
Street View imagery of the station's studio building on Memorial
Parkway SW in Huntsville.
- NCA, Inc.
- This station
has probably been a "beautiful music" station for most of its
history, always as WRSA (RedStone Arsenal). The slogan for a long
time was "Beautiful 97". Was originally licensed to Decatur, but
changed in 2005 to Holly Pond in a big re-alignment of Huntsville
radio. Has always targeted Huntsville. In more recent memory,
it was known as "Lite 96.9" and leaned more towards soft rock than
straight-up AC. Over time the format drifted towards a wider
playlist and in January 2015 the station re-branded as "Mix 96.9",
while keeping the same morning show and jocks.