FM Technical Profile: WKSM
- Station Name:
- 99 Rock
view] East of Memorial Parkway NW on the northern side of
Hollywood Boulevard SW. Co-located with WZNS.
- Power (ERP):
- 50 kW
- Antenna HAAT:
- 440 feet
- 60 dBu protected
map, from the FCC.
PS-song/title ON 99ROCK-
Text-99ROCK - WKSM.COM
Street View imagery of the Cumulus Fort Walton Beach studios on
Picture of the station's RDS data as displayed on a Mazda OEM car
stereo. From June 2018.
- This station
debuted in 1965, as the companion FM to Vacationland Broadcasting's
1260 WFTW. Originally, it was a 3 kW Class A on 99.3 MHz and
simulcast with the AM 100%.
It's not known what the format was of the two stations early on, but
by about 1974, they were listed in the Broadcasting Yearbook as
doing a Middle of the Road (MOR) format, with songs from the 40's
through the 70's. The stations added some talk and call-in
programming in the mid to late 70's as well.
In the early 80's it split from the AM to go Adult Contemporary, and
received a permit to relocate to the 96.5 MHz frequency, with 100 kW
from a site near Crestview. If built it would have covered a
lot of Panhandle territory, but due to some FCC issues it never came
From 1988 or 1989 through much of the early 90's, the station was a
Contemporary Hit Radio (CHR) music station, and took on the WKSM (KisS) calls to
compliment the new format. In the mid-90's, the station
was granted a permit to increase power to 50 kW on their current
dial position of 99.5 MHz; it went on the air in 1996.
With the dial change, the format changed as well, to the current
The CHR music format wouldn't return to the market
until WZNS debuted on the aforementioned 96.5 MHz allocation in