FM Technical Profile: WDLT
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- Station Name:
- 104-1 WDLT
view] At the end of Ard Road, just south of I-10 exit 53.
Co-located with WEAR-DT, WHBR-DT and WFGX-DT; FM stations WKSJ, WJLQ
- Power (ERP):
- 98 kW (100 kW
with beam tilt)
- Antenna HAAT:
- 1667 feet
- 60 dBu protected
map, from the FCC.
PS-104.1 WDLT SMOOTH HITS FROM THE 80's, 90's AND
Text-104.1 WDLT Smooth Hits From The 80's, 90's and Today
PTY-Soft Rhythm and Blues
4.7 kW @ 325 feet HAAT. 60 dBu protected
contour map, from the FCC.
Image of the RDS text display of a Sony Bluetooth portable headset
showing the scrolling Radio Text.
Image of the HD PAD data display from a Mazda sedan's radio, showing
the Song, Artist, Album and Format fields.
Image of the HD PAD data display from a Volkswagen sedan's radio,
showing the Song and Artist fields as well as a mysterious "HDlive" graphic.
WYOK's flip from Jack FM to contemporary hit radio "104-1 WABD" in
HD. (3'05", 4.25 MB)
First hour scoped jingles/sweepers as "104-1 WABD" in HD. Includes
Daughtry concert promo mentioning "Q100", Cumulus' Atlanta CHR
station. Duh. (3'22", 4.65 MB)
A quick Friday afternoon sample of WDLT in HD during a blues-heavy
hour. Includes host banter, local commercials are lots of
promos for the all-blues Saturday programming. (6'22", 11.66
Street View imagery of the Cumulus Mobile studios.
- Originated in
May 1966 as WATM FM, automated easy listening facility of WATM AM,
an Atmore daytimer. Around 1980 it went country under new ownership
as WSKR, Kicker 104. Sold again in 1984, it became WIZD (Wizard) in
1987, a highly promoted hot adult contemporary station aimed at
Mobile and Pensacola. After only a year, the station was sold again
and became WGCX, classic rock.
- In 1994
a new owner wanted to use the station to compete against WKSJ, the
dominant country outlet. WGCX format and calls were moved to 92.1
and 104.1 became WDWG, The Dawg. A few years later WKSJ and WDWG
were owned by the same company, so The Dawg became classic country
to differentiate itself from it's more sucessful sister station. In
1999, Classic Country 104.1 swapped frequencies with WYOK 104.9, a
rap station. The WYOK calls and format that prevailed on 104.1 went
by the wayside in mid October when the station switched to a
contemporary Hot AC / CHR-ish format. The slogan became Star 104.
The change came because the new owner already had other black
contemporary stations in its fold.
- In 2004 the
1800 foot tower that held WPMI-TV, WHBR-TV, WJLQ-FM, WKSJ-FM,
WBLX-FM and WMEZ-FM fell during Hurricane Ivan. The stations
later relocated to alternate tower facilities. Before this
incident, Star 104 was on the road to beating Mobile's legendary
WABB in the contemporary music race.
- In the
spring of 2006 the station flipped to contemporary country as "Kicks
104.1", in part because the ratings never recovered from being off
air due to Ivan.
mid-March 2009 the station stunted as "TV 104", encouraging
listeners to tune in on March 19th at 1:04pm.
Rumors fly that this will be another variety hits format. And
those rumors were right, with WYOK picking up what appears to be
- On 28
February 2012, on the heels of Mobile's WABB dropping CHR, the
station's calls changed from WYOK to WABD in preparation for a
format flip to CHR. The flip occurred midnight on 1 March 2012
after 30 minutes of a bell tolling. The station's slogan, "All
the hits 104-1 WABD" and logo are very similar to the old WABB
logo. The station later hired Q-Tip and Nick Fox from WABB to
further pick up the reigns of the old station. In May 2012 the
station was granted a permit to change city of license from Atmore
to Saraland, along with some very minor technical modifications to
- As part
of a shakeup of Mobile stations, WABD moved to 97.5 on 14 July 2012,
while K-Love took over WDLT's slot at 98.3. WDLT's format
migrated to 104.1. Immediately after the switch, this station
ID'ed on air as WLVM, but with the WDLT format. Shortly after
the conversion of the 98.3 signal to noncommercial status, all the
call letters were moved to their correct positions and this became
WDLT officially. After the switch, a setting of some type on
the HD encoders was changed and the station, while still
broadcasting a strong HD signal, no longer decodes on most radios,
showing an "HD Radio Live" logo on select new car stereos.
That lasted for years but
appears to have been fixed in May 2018.