AM Technical Profile: WBSA
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view] At the corner of McVille and Willis Roads in
Guntersville, east of US-431.
- Power (ERP):
- Day: 1 kW
- Night: 37 watts
- 1 tower
Groundwave Service Contour from
the FCC's Public Files
Street View imagery of the station's studio, in front of the AM
tower on Willis Road in Boaz.
// W228DD Boaz, AL
- This station
came on the air with 500 watts in October 1959 as WAVC, by Alber
Vearl Cicero (Cicero Broadcasting Co.) The station was sold in
the late 60's to Glenn Cornelius (as Radio Sand Mountain), who
change the calls to WBSA (for Boaz-SAnd mountain). By '68 was
up to the current 1 kW of daytime power. Most likely had
either a full service variety format or played country music.
By the early 80's it was mostly country but with the occasional pop
hit programming. The station was sold again in the early 80s
to Sand Mountain Advertising, and under their ownership acquired a
gospel music format. Current owner Watkins Broadcasting bought
the station for $100,000 in November of 1994 and changed it to
southern gospel; it's been religiously formatted ever since.
The station acquired an FM translator during the first AM
Revitalization window in 2016; that station went on the air in late
May 2016 on 93.5 MHz.