AM Technical Profile: WBHY
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aerial] Due west of exit 10 of I-65, on Whistler Street near
- Power (ERP):
- Day: 10 kW
- Day: 1 tower
Groundwave Service Contour from the FCC's Public Files
Image of the RDS data as decoded on a Mazda car stereo, showing the
PS (station name) and PTY (format) fields, as of May 2017.
Top of the hour ID audio, recorded 9 March 2021. M4A format.
78 kb, 5 seconds.
- // W277CS, 103.3
MHz, 250 watts , Spanish Fort. On Air.
PS-WBHY GOFORTH MEDIA TALK Time-?
Text-(blank) PTY-Religious Talk PI-unknown
- // W278AP, 103.5
MHz, 99 watts, Mobile. On air.
- 840 began life in
the 1947 as WKAB, run (at least by the 50's) by the Pursley
Broadcasting Company, Louise Pursley, president. It was later
Mobile's first top 40 station, though it was a daytimer. In the
early 60's the station got tough and changed their call
letters to WTUF. Finally driven from the format by competition from
WABB, they changed to country. The station has tried other formats
since then, including talk and MoR as WMOB, then oldies in the 80's
as WWAX. Later hit on adult contemporary as WBHY (Bay). Finally
found it's niche, as many AM daytimers do, as a time-brokered
religious station. Increased power from 1 kW to 10 kW in the late
80's. now shares a transmitter site with 960 AM.
- As WKAB,
they put WKAB-TV on the air, channel 48. The station didn't last
long as they couldn't secure any network affiliation and no one was
watching UHF at the time. Er, no one really could watch UHF
in those days!
the ownership of Goforth Media, the station airs mostly religious
programming as well as a commercial-free feed of the Dave Ramsey
Show. In 2011, Goforth won an upgrade to a small translator
located in the Daphne area (W278AP) to go on a taller tower and
directional towards Mobile, to bring WBHY an FM signal on 103.5
MHz. The later acquired another translator move-in and did
some shuffling, moving the 103.5 MHz signal to Mobile and launching
a more powerful translator from Spanish Fort on 103.3 MHz; they also
began being heard on W295BB from the old WABF AM tower in Fairhope,
with 10 watts of power, as a fill in service. This set of
translators brought the talk programming full coverage of both sides
of the bay. In 2016 the W295BB translator was forced off the
air when WABF lost the lease on their property in Fairhope and was
forced to take the tower down. As of May 2017 it's still off
the air, although it's not really needed as the directional signal
from W277CS provides good coverage of most all of the Eastern Shore