AM Technical Profile: WBHP
view] Located behind the former studio building, between two
creeks along Governors Drive SW.
- Power (ERP):
- 1 kW
- 1 tower
0.5 mV/m Daytime
Groundwave Service Contour from the FCC's
Google Photos image of the iHeartMedia Huntsville studios.
Street View imagery of the iHeartMedia studios on Peoples Road
Owned by iHeartMedia
// W273CX Huntsville, AL
- This station
started off with a construction permit in 1936 for 100 watts on 1200
kHz, originally with the call sign WBHS, by The Hutchens Company
(Virgil V. Evans). It appears to have come on the air in
September 1937, from studios in the Henderson National Bank building
at the corner of Randolph and Washington in downtown. A month
after signing on, the studios moved to the Times Building. A
few years after that, it moved again, this time to 318 Clinton
Avenue West. In the early years the station's transmitter site
was located west of what was then the city limits on Athens Pike
The station got a boost to 250 watts in 1940, then became WBHP in
1941 to reflect the name
of the owner at that time, Wilton “Buster” Harvey Pollard.
It moved to 1230 kHz in 1942 as part of the NARBA
plan that shuffled nearly every station around on the dial.
[As an aside, Huntsville later had a station called WHBS, which is
slightly confusing but appears to be unrelated.]
The station moved both transmitter and studios in June 1953, to what
was then 5th Avenue (now Governors Drive SW) between Spring Branch
and Dry Creek. The transmitter in use at this time was a Gates
In December 1961 the station got a boost of daytime power to 1,000
watts, while remaining 250 watts after sunset. This came with
a new transmitter, a Gates BC-1T.
Throughout the 70's the station had a country format with some
farm/ag programming. Although the owner died in the mid-70s,
his relatives continued to operate the station, with the same
format, until they sold it to Osborn Communications in 1997 (a
company that eventually morphed into Clear Channel, and now, iHeart
Media.) Clear Channel kept the country until 2006, when they
flipped it to a news/talk format.
In the late-2000s, the station began to be heard on the HD2
subchannel of WQRV, and that eventually (~2010) led to it being
heard on a translator (W293AH), which previously was used to fill-in
coverage in Huntsville for WTAK in Hartselle. The translator
and HD2 broke off from WBHP in November 2012 with Christmas music,
and after the new year launched top 40 competitor "Kiss FM" against
WZYP, leaving WBHP without an FM presence.
In February 2016, as part of the FCC's AM revitalization plan,
iHeart received permission to move in a translator from the Tupelo,
Mississippi market to provide an FM signal for the station, on 102.5
MHz. That station signed on in July 2018.