FM Technical Profile: WWPG


Station Name:
Frequency:
104.3
Format:
Urban Adult Contemporary
Transmitter Location:
[map] Several miles south of the Knoxville community on US-11, off CR-231 south of the highway.
Power (ERP):
3.5 kW
Antenna:
Omnidirectional
Antenna HAAT:
440 feet
Other Information:
60 dBu protected contour map, from the FCC.
Mono
More Information:
[FCC]
[FCCdata.org]
[Radio-Locator]
[Wikipedia]
// WQZZ Boligee
// WMXB Tuscaloosa
// W297BJ Tuscaloosa
Owner:
Jim Lawson Communications
History:
This station goes back to 1992 as WIDO, run by Grantell Broadcasting.  In May of 93 the calls changed to WQLW as current owner Jim Lawson Communications took over.  1997 saw the station run through two more call sign changes, first as WWQZ in the early part of the year and then in March as WQZZ.  The WQZZ calls lasted until May 2010 when the station took on the WWPG calls from the company's Tuscaloosa area AM property, which is now WMXB.
 
This station had broadcast on Tuscaloosa area translator W247AN (97.3 MHz) for a long time, but that service was deleted when Birmingham's WNCB went through a power upgrade.  They eventually scored W245BR, on 96.9 MHz.  The translator broadcasts in stereo while the 104.3 MHz frequency is mono.  The format is satellite-fed, from Citadel Media's "The Touch" network.  At some point between 2010 and 2014, the translator appears to have switched to relaying WMXB and its Urban AC format, while WWPG has changed to a black gospel format.  The website stationintel.com reported the format was back to Urban AC as of February 2015, although some posts on Facebook suggest they still do gospel and talk on weekends.
As of July 2017, the station appears to be in a four-way simulcast with WMXB Tuscaloosa and its translator, as well as WQZZ in Boligee.