On the WPMI-TV tower,
about 5 miles west of the WJTC-TV tower, along with WYOK-FM, WKSJ-FM and
Started in 1965 as WCOA
FM, companion of WCOA AM. The format was beautiful music. Later it was
automated top 40 as WJLQ (Q-100), then live top 40 with the same calls.
In the mid 90's new owners changed it to WWRO and brought in the rock classics.
Once a Pensacola only station, it has transmitted from the WPMI-TV tower
for over a dozen years. Early in September 2000, the station flipped from
its longtime classic rock back to CHR with calls and fomat of its previous
foray into top 40: Q 100 and WJLQ.