FM Technical Profile: WDXB
- Station Name:
- The Bull
Colocated with WMJJ atop Red Mountain.
- Power (ERP):
- 90 kW
- Antenna HAAT:
- 1027 feet
- 60 dBu protected
map, from the FCC.
- HD-3: Alternative Rock -
// W235BS Birmingham
- : PS-The Bull Time-present
Text-song title/artist info 102.5 The Bull PTY-Country
- AUX: 32 kW @ 725 feet. 60 dBu protected
map, from the FCC.
- How's the
- Signal is very good over the entire metro
area. They lost some coverage when they moved from their
really tall tower in rural Tuscaloosa county, but most of it was
south and west of Birmingham. (As a side note, back in the old
days the signal reached from Tupelo to Anniston, Huntsville to
Greenville AL... And I could often easily pick the station up on
I-285 east of Atlanta! -Zach)
Street View imagery of the iHeartMedia studio space in
RDS data displayed on an Insignia HD portable located in northwest
Alabama, showing the Radio Text and PI (call sign) fields.
HD PAD data for the station's main HD broadcast, as displayed on an
Insignia HD portable in northwest Alabama.
HD PAD data for the station's HD-2 broadcast, as displayed on an
Insignia HD portable in northwest Alabama, when it was classic
country "Foggy Mountain".
HD PAD data for the station's HD-2 broadcast when it was carrying
the alt. rock "Alt 94.9" format.
- Before this was a little station in Jasper, the
102.5 frequency goes back to Birmingham. In 1947 Bell Radio
Company put on WBRC-FM at 102.5 MHz, with a quoted power of 500,000
watts. FM didn't catch on and the power bill was too high so
the station was shut down. The frequency remained blank until
the Jasper allocation came along.
- At first, this was a low powered station serving
only Jasper. The calls were WWWB (William W. Bankhead, owner), "3
WB". They switched back and forth between country and MoR.
Eventually changed to WZBQ, Z-102 with a CHR format. Then in 1993
the station was Cool 102.5, with an oldies format. WZBQ moved to
94.1, a station licensed to Carrollton, which serves both Tuscaloosa
and Columbus, MS. Then in 1994 became WOWC (WOW Country) and
targeted the Birmingham market. Wow country ended in early October.
It became "Dixie 102.5 Country" with the same musical format. The
calls have also changed to WDXB. In fall 2001 WDXB applied to leave
their tall tower in Tuscaloosa county and move to the Magic 96 tower
on Red Mountain in Birmingham. By Spring 2002 the Dixie
was dropped and it was just "Country 102.5" with the same calls.
- In December 2002 the station held a contest for
listeners to give the station a new name. In January 2003, they
became "The Bull", when they also started broadcasting from the same
site as sister station WMJJ. In May 2008 the station changed city of
license (but nothing else) to Pelham. In a curious twist, the
station's auxiliary permit is still licensed to Jasper, even though
it's at the same coordinates as the main TX location. In
another twist, this is the second time "The Bull" moniker has been
used on a Birmingham station. The first was on AM 1220.
Before it became gospel outlet WAYE, it was urban-formatted WBUL,